Grid System: ON
Portfolio ยฉ2026
GRID SYSTEM: ON / NYC ยฉ2026

JACEY
CHEN

Product & Visual Designer based in New York City. Crafting brand systems, scalable interfaces, and visual narratives.

40.7128ยฐ N, 74.0060ยฐ WParsons & SVA Alum
SYS: JC-2026-NY
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PRODUCT
DESIGN
(04)
SANVO Fine Chemicals
01/
Currently Live

SANVO BILINGUAL
WEB ECOSYSTEM

A bilingual website for an HKEX-listed chemical manufacturer โ€” designed in Figma, then built with AI assistance. Led product design, strategy, and creative direction.

RoleProduct & Strategy Lead
ScopeWeb Ecosystem
ToolsGemini AI, Figma
View Project โ†’
SANVO
GRID
02/โ†—

GRID GAMERS

Scalable LLM Assistant ยท Esports Event Planning

AILLMDesign System
DERT Reads Landing Page
03/โ†—

DERT READS

Digital Literacy Ecosystem

UX ArchitectureUSER INTERFACE
Apollo
04/โ†—

APOLLO ID

Loyalty Platform ยท 20+ Venues

UXUI
VISUAL
DESIGN
(06)
SANVO Fine Chemicals
01/
2026

SANVO ART DIRECTION
& CAMPAIGN

Editorial still life photography across four product series. Art direction for brand visual refresh.

RoleCreative Director
FormatAdvertising Image Campaigns
View Project โ†’
SANVO Campaign
Aurora Series
02/โ†—

AURORA SERIES

Collegiate Esports ยท Visual Brand Identity

Brand IdentityVisual Lead
Ultra Records
03/โ†—

ULTRA RECORDS

Album Artwork ยท Sony Music

MusicAlbum Art
POP Surge
04/โ†—

POP: SURGE

Award-Winning Brand Identity

BrandingAward Winner
4D6
05/โ†—

4D6 ESPORTS

MFA Thesis ยท Brand Identity & Packaging

ThesisPackaging
Self-initiated ยท Editorial
06/
2021 โ€” 2022

GRAPHIC
ARCHIVE

A working archive of poster & editorial work โ€” self-initiated type experiments and exhibition flyers. Made to be looked at.

ScopeGraphic Design & Editorial
FormatPoster Series ยท 33 Pieces
View Archive โ†’
Graphic Archive